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Bacardi Buys Banks

Bacardi has expanded its portfolio of super-premium rums with the acquisition of Banks Rum.

imageThe award-winning Banks portfolio includes Banks 5-Island Rum, Banks 7 Golden Age Blend and various limited editions. Banks rum is currently available in some of the most influential on-premise establishments in the United States, Germany, United Kingdom, France, Japan, Portugal, Russia, Switzerland, Denmark and Singapore.

Created by Founder and Master Blender Arnaud de Trabuc, and inspired by the travels and discoveries of legendary 18th-century British explorer and botanist Sir Joseph Banks, Banks Rum is blended according to a secret formula developed by blending rums from up to seven different origins including Trinidad, Jamaica, Guyana, Barbados, Panama, Guatemala and Java. The final blends are aged in previously used bourbon barrels.

Learn more about the Banks Rum story, the craft behind its blends and cocktail recipes at www.banksrum.com.

About BANKS Rum
Master Blender Arnaud de Trabuc, whose experience as CEO of Angostura Group, and president of cognac producer Thomas Hine & Company, as well as former managing director of the Caribbean region for Premier Wines & Spirits, gave him the unique ability to source rums from otherwise competing islands. Founded in 2008, Banks is based in Port Louis, Mauritius. It is bottled at 43% alc/vol and sells 6,000 cases annually, starting at a suggested retail price of US$29.99.