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Live From Memphis

The Rum Connection crew decided to take a road trip to the Beale Street Music Festival in Memphis, TN over the weekend and guess what we found….RUM!


Along with our lust for high-end booze, most of the RC team has a strong appreciation for good music. We decided to attend one of the biggest and best music events of the year, the Beale Street Music Festival in Memphis, TN. Stretched over 3 days in a 30 acre park on the Mississippi River, “Music Fest” is a music geeks dream, and one hell of a wild party. Much of the weekend was weather-challenged, but the festival lineup didn’t disappoint and we will surely be back. The biggest surprise of the weekend was that, in the land of beer and bbq, one can find a spectacular rum drink without looking too far at all. Here are the highlights.

Silly Goose Bar – 100 Peabody Place, Memphis, TN 38103 (901) 435-6917

This little place sits on the ground floor of a stale looking office building in downtown Memphis. The decor is kind of fern-bar chic with over stuffed furniture and several flat screens on the walls. The bar itself is nothing special, it is what’s behind the bar that is impressive. Hundreds of premium liquors are on hand ensuring that your thirst will be quenched even with the most exotic of tastes. As for rum, this place has a nice selection. They have all of the usual premium flavors with the addition of Zacapa XO, El Dorado 21 and all of the Flor de Cana line. To make a visit even more enticing, they have great daily specials. The $1 Depression Era Cocktail Happy Hour on Mondays sounds almost too good to be true.

Automatic Slims Tonga Club – 83 S. Second St, Memphis, TN 38103 (901) 525-7948

Right around the corner from Silly Goose is an ultra hip bar/restaurant called Automatic Slims. The decor here is designer retro and much attention has been paid to color, art and lighting; it’s beautiful. Their booze selection is on the snobby side with a nice variety of scotch and bourbon. Rum is also well represented by the usual suspects (Bacardi, Cruzan), but they also had a few from the Mount Gay line, Appleton, Zacapa 23, Zaya and 10 Cane. What really caught our eye was the variety of house infused rums on offer. We sampled the lot and they were all done well. Check this place out!

The Cove – 2559 Broad Ave, Memphis, TN 38112 (901)730-0719

From downtown drive East through the historic Midtown neighborhood and you will find a little hole in the wall called The Cove. This dimly lit hipster bar opened its doors last year with immediate success. They build real drinks here with top shelf liquor and a bar staff that knows what they’re doing. As for rum, they’ve got all the essential bases cover. Among the lineup is 10 Cane, the entire Barbancourt and Flor de Cana lines, Gosling’s Black Seal and Clement’s VSOP and Premier Canne. The real Daiquiri was perfectly made as was their spin on the Lotus Blossom-rum, lemon and lime juice, orgeat and Benedictine. The Cove is a must visit!

We may have made the trip to Memphis for the music, but what we found was a hip Southern city with a very strong and unique cocktail culture. Viva la Memphis!….or something like that.