Bravo to Bacardi UK for scoring the coveted Carbon Trust Standard certification for their ongoing commitment to reducing their carbon footprint. _____________________________________________________ Bacadi has announced that its United Kingdom operations have been awarded the Carbon Trust Standard after taking action to measure, manage and reduce its carbon footprint by nearly 13 percent over three years. [...]
Bust out the light rum, cola and lime! The traditional Cuba Libre cocktail is celebrating its 111th birthday with a little help from Bacardi. ___________________________________________________ This August, Bacardi celebrates the 111th anniversary of the creation of the original Cuba Libre. With its refreshing combination of Bacardi Rum and Coca-Cola and rich historical ties to Cuba, [...]
Following a recent U.S. Court of Appeals ruling, the ongoing trademark battle between Bacardi and Havana Club Rum may be coming to an end….let’s hope. ____________________________________________________ The U.S. Court of Appeals for the Third Circuit ruled unanimously last week for Bacardi in connection with their packaging and marketing of HAVANA CLUB rum in the United [...]
Bacardi announces the 2011 winners of their Gold Standard Scholarship Program. 24 students received more than $300k from the rum company. ________________________________________________ Bacardi and NBA Sponsor Adult Students The National Basketball Association (NBA) and Bacardi U.S.A., Inc. today announced the regional winners of the inaugural Gold Standard Scholarship Program. The twenty-four adult students (aged 21+) [...]
Puerto Rico has reached an agreement to ensure that production of Bacardi rum will continue on the island for the next 20 years, officials said Friday. _____________________________ Click here for the full article.
For Bacardi, it’s good to be among the top tourist attractions in the Caribbean. The commute to their rum factory is now serviced by a high end ferry boat. ____________________________________________ SAN JUAN, PUERTO RICO – Puerto Rico is adding a new ferry for the first time in nearly two decades to the route that runs [...]
Bacardi adds a new twist to their line of flavored rums. Rock Coconut hits the market with a “sweet and refreshing” taste of rock melon and coconut water. Get the details from Tasting Panel Magazine.
Bacardi showcases their green facility in Puerto Rico during the annual Sugarcane Initiative Conference. Sustainability was the main topic of the meeting. ________________________________________________ CATAÑO, Puerto Rico – Bacardi welcomes leaders of the Better Sugarcane Initiative, a global multi-stakeholder non-profit initiative dedicated to reducing the environmental and social impacts of sugar cane production, as it plays [...]
Bacardi and the National Basketball Association establish a scholarship fund totaling more than $350,000 to assist adult students seeking a college education. NEW YORK, Sept. 29 – The National Basketball Association (NBA) and Bacardi U.S.A., Inc., today announced the launch of a new scholarship program that will provide more than $350,000 of financial assistance to [...]
In August of 1900, Captain Russell of the US Army Signal Corps ordered a rum, cola and lime at the American Bar in Havana. This is said to be the first Cuba Libre. Click here for the full story.
True Originals continues with The Outsider, the fourth installment of Bacardi’s short film series. This one definitely lives up to all the hype! . . . . . . . . .
Bacardi releases The Apothecary, the third installment of their “short film” series, True Originals. Once again, nicely done, fellas. Click here to see the full video.
The largest wind turbine installation in Puerto Rico is designed to harness natural wind energy to help power Bacardi’s top global distillery near San Juan. BACARDI HARNESSES WIND TO POWER WORLD’S LARGEST PREMIUM RUM DISTILLERY Largest wind turbines in Puerto Rico; part of broad corporate responsibility renewable energy initiative Cataño, Puerto Rico, April 21, 2010 [...]
Chip Dykstra digs into the troubled past of rum giant Ron Bacardi, their move from Cuba and how they became the most well known rum in the world. Ron Bacardi & Cuba – Turbulent Times By Chip Dykstra I find it impossible to introduce my first review of a Ron Bacardi rum without speaking to [...]
Bacardi releases The Hummingbird, the second “short film” in their True Originals series. This string of ads is produced by London-based firm Think Espionage. Watch the clip here.
Web Design Studio | Copyright © 2012 | Website by: Blueprintds.com 