The case between Bacardi and Pernod Ricard over the rights to the Havana Club trademark continued this week before the House Judiciary Committee.
The duty free shops of Istanbul’s international airport will be the next outlet for Maximo Ron Extra Viejo, a super-premium offering from Havana Club.
Havana Club’s master distiller explains his passion for rum, its impact on Cuban culture and why HC is among the best in the industry.
Havana Club launches a Twitter treasure hunt. The grand prize is two VIP tickets to Gilles Peterson’s album launch in Paris. Start the hunt!
Havana Club has loaded up their new “El culto a la Vida” website with beautiful imagery and info promoting their spirits and Cuban heritage. Well done!
The growing market for “Cuban inspired” items in the US keeps non-Cuban rum and cigar makers busy filling orders.
Representatives from 10 countries rally behind Havana Club as their trademark battle continues.
The 10 year patent battle between Bacardi and Havana Club may be coming to an end. A federal judge upholds a ruling to cancel HC’s trademark rights in the US.
After a 13% spike in annual sales, Havana Club plans to increase production to 5 million cases in the medium term. HC is one of the world’s top 25 rums.
Havana Club saw sales rise by 13 percent in 2008 due to strong demand for Cuban rum from overseas drinkers. Distributors carry HC in 120 countries.
“Our rum is a distillation of this Cuban culture and I defy anyone not to smile after just a sip.”
Don José Navarro, Head Distiller, Havana Club
A bbq aficionado’s journey to Cuba results in true love for mojitos. Included is a classic recipe from La Bodeguita del Medio, Hemingway’s hangout.
A young actor-turned-bartender gives up the goods on El Floridita, including the original daiquiri recipe that Papa Hemingway enjoyed daily.
The popularity of rum has hit a new level when you can buy a $2000 bottle of Havana Club’s Maximo Extra Anejo from one of those slicked up gadget magazines!
