Tag Archives: Launch

Exceptional Spirit of Appleton

Exceptional Spirit of Appleton

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Appleton Estate Jamaica Rum Launches “Exceptional Spirit” Digital Experience.  New website focuses on interactive and social opportunities on the internet.
KINGSTON, JAMAICA (10/3/2010) — Appleton Estate Jamaica Rum has launched a new global on-line campaign with the introduction of their new website – appletonestate.com.
Drawing together an exciting range of digital and on-line tools, Peter Hottmann, Global [...]

Rum Grows in Beijing

Rum Grows in Beijing

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As the popularity of rum increases in Beijing, so does the selection of what’s on offer.  Moleca and Tonga Island Rum have just been released with more to come.

Folly Cove Rum Launch

Folly Cove Rum Launch

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Ryan & Wood Distillery of Gloucester, Massachusetts  introduces their latest small batch concoction, Folly Cove Rum.

Appleton 30 Hits New Zealand

Appleton 30 Hits New Zealand

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Only 30 of the 1440 bottles of Appleton 30 released worldwide hit store shelves in New Zealand.  Kiwi rum enthusiasts are quick to claim them.

Bundy RED

Bundy RED

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Diageo releases a new line of premium spirits in Australia to boost earnings and increase market share.  Bundaberg Red is among the new brands.

O Rolls Out In India

O Rolls Out In India

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The Indian launch of Bacardi O is set to begin in Kanartaka.  Their growth strategy will take them national by the fourth quarter of 2010.

Mad Bird Rum

Mad Bird Rum

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Yahara Bay Distillers of  Madison, WI releases a very limited edition rum called Mad Bird.  The first offering of 350 bottles will only be available in local shops.

Newfoundlander’s Rum

Newfoundlander’s Rum

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A hotspot for cane spirits since the rum running days, Newfoundland now has a stylish brand to call their own.

Margaritaville Rum

Margaritaville Rum

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Spotted in New Orleans and Key West, the launch of Jimmy Buffett’s Margaritaville Rum is upon us.  Send us your thoughts if you’ve tried it.

Mekhong in Germany

Mekhong in Germany

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Mekhong, The (cane) Spirit of Thailand, enters the German market.  Mixologists from Berlin to Munich welcome them with a series of new cocktails.

Rum Enters Korean Market

Rum Enters Korean Market

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Several new rums are preparing to launch in Korea.  Those from the Dominican Republic get a once over in the Korean Herald.

TOZ White Launched

TOZ White Launched

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St. Lucia Distillers launches a new premium white rum in the UK market.  TOZ White Gold is distilled in column and pot stills, aged and charcoal filtered.

Appleton Exclusive Edition

Appleton Exclusive Edition

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Appleton Estate announces the release of a new, super-premium rum.  It will be available exclusively at their Jamaican facility starting this week.
September 22, 2009; Kingston, Jamaica.
Appleton Estate Jamaica Rum is introducing a new luxury rum that will only be available at the Appleton Estate Rum Tour. Appleton Estate Exclusive Edition will be available for sale [...]

New Premium Indian Rum

New Premium Indian Rum

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Allied Blenders and Distillers plans to launch a new premium rum line in India during the 3rd quarter of 2010.  Diageo currently dominates their market.

Zacapa’s Jamaican Entry

Zacapa’s Jamaican Entry

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Red Stripe Brands introduces Jamaica to “the best tasting rum in the world”, Zacapa Solera 23 and XO.