The Indian launch of Bacardi O is set to begin in Kanartaka. Their growth strategy will take them national by the fourth quarter of 2010. For more on Bacardi’s business strategy in India click here.
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Industry news, rum reviews, and other distractions…
Tag Archives: Launch
Mad Bird Rum
0Yahara Bay Distillers of Madison, WI releases a very limited edition rum called Mad Bird. The first offering of 350 bottles will only be available in local shops. Click here for the particulars.
Newfoundlander’s Rum
1A hotspot for cane spirits since the rum running days, Newfoundland now has a stylish brand to call their own. Click here to get the lowdown.
Margaritaville Rum
6Spotted in New Orleans and Key West, the launch of Jimmy Buffett’s Margaritaville Rum is upon us. Send us your thoughts if you’ve tried it. Click here for the scoop at Buffett World.
Mekhong in Germany
1Mekhong, The (cane) Spirit of Thailand, enters the German market. Mixologists from Berlin to Munich welcome them with a series of new cocktails. Get the Mekhong skinny here.
Rum Enters Korean Market
0Several new rums are preparing to launch in Korea. Those from the Dominican Republic get a once over in the Korean Herald. Read the entire article here.
TOZ White Launched
0St. Lucia Distillers launches a new premium white rum in the UK market. TOZ White Gold is distilled in column and pot stills, aged and charcoal filtered. Click here for the details.
Appleton Exclusive Edition
4Appleton Estate announces the release of a new, super-premium rum. It will be available exclusively at their Jamaican facility starting this week. September 22, 2009; Kingston, Jamaica. Appleton Estate Jamaica Rum is introducing a new luxury rum that will only be available at the Appleton Estate Rum Tour. Appleton Estate Exclusive Edition will be available [...]
Zacapa’s Jamaican Entry
2Red Stripe Brands introduces Jamaica to “the best tasting rum in the world”, Zacapa Solera 23 and XO. Check out Jamaica Gleaner for enlightenment.
Bacardi Dragon Berry
0The Intoxicologist has the goods on Bacardi Dragon Berry. This strawberry rum infused with dragon fruit is the latest in the Bacardi flavored rum line. Click here for details.
Bundy Reserve
0“Diageo Australia has launched Bundaberg Reserve rum, a new permanent fixture in the premium rum category, available from June 1.” Get the details here.
Ron Santiago Expansion
2Ron Santiago is set to expand distribution to Spain and beyond. The popular Cuban rum brand will roll out its entire premium line in June. Caribbean Net has the story.
Gosling’s Ginger Beer
0In an effort to create the perfect Dark & Stormy, Gosling’s Rum of Bermuda and Polar Beverages of the US launch their own unique brand of ginger beer. Click here for the goods on Gosling’s.
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Lamb’s Introduces Spiced Rum
0Lamb’s Navy has long been the rum of choice for grandpas and drunkards in the UK. Lamb’s Spiced has been launched to lure a younger, hipper clientele. Click here for details.
Mount Gay Unveils New Look
0Mount Gay joins the ranks of distilleries using heavy, artisan styled bottles for their premium line. XO is a blend of the finest aged rums MG has on offer. Click here to see the new look.
